My Marketing Plan
No one-size-fits-all — a custom plan for every home.
Getting Your Home Seen
A Custom Marketing Strategy
Most buyers start their search online, so your home needs to stand out on screen first. I combine professional media, broad online exposure, social media, print, and my local network into a plan built for your home.
Professional Photography
High-quality photos are a buyer's first impression — and often what earns the showing.
Video & Cinematic Tours
Video walkthroughs with smooth, high-definition footage help buyers picture themselves living there.
Aerial Drone Photos
Show off the lot, neighborhood, and nearby amenities from a perspective buyers can't get from the street.
Virtual Tours
An interactive 3D walk-through lets serious buyers explore the home anytime, from anywhere.
Everywhere Buyers Look
Online & Social
MLS & Listing Sites
Your home goes live on the MLS and is syndicated to hundreds of sites, including Zillow, Realtor.com, and Redfin, plus the Keller Williams website.
Social Media
Instagram and TikTok showcases, a Facebook property page, and targeted online ads to reach buyers in your area.
Coming Soon Pre-Marketing
Building buzz before launch — online and inside my brokerage — so buyers are ready on day one.
Email Marketing
Announcing your listing to my database and local buyers who are actively searching.
Boots on the Ground
Local & Network Marketing
Signs & Open Houses
A yard sign, public open houses, and community showcase times to bring in local traffic.
Print Materials
Custom property brochures, neighborhood flyers, and postcard campaigns.
Keller Williams Network
Announcements to agents across my brokerage and network, who may already have the right buyer.
Prospecting
Reverse prospecting to agents with matching buyers, door knocking around the neighborhood, and follow-up with every lead.
Let's build a plan for your home.
Every home is different. I'll put together a marketing plan that fits your home, your timeline, and your goals.
This page is a general overview to help you plan. Every home and market is different, timelines are estimates, and your signed agreements always control. It isn't legal or tax advice — ask me anytime about your situation.